Judah was the first of the sons of Jacob to enter wedlock. After the sale of Joseph to the Midianites, his brethren had said to Judah, "If conditions were as before, our father would provide wives for us now. As it is, he is entirely absorbed by his grief for Joseph, and we must look about for wives ourselves. Thou art our chief, and thou shouldst marry first."

Judah's marriage with Alit the daughter of the noble merchant Shua, which was consummated at Adullam, the residence of his friend Hirah, or, as he was called later, Hiram, king of Tyre, was not happy. His two oldest sons died, and shortly thereafter his wife also. It was Judah's punishment for having begun a good deed and left it unfinished, for "he who begins a good deed, and does not execute it to the end, brings down misfortune upon his own head." Judah had rescued Joseph from death, but it was his suggestion to sell him into slavery. Had he urged them to restore the lad to his father, his brethren would have obeyed his words. He was lacking in constancy to persist until he had completed the work of Joseph's deliverance, which he had begun.