The man whom the Moabites and Midianites believed to be Moses' peer was none other than Laban, Israel's arch-enemy, who in olden days had wanted to root out entirely Jacob and all his family, and who had later on incited Pharaoh and Amalek against the people of Israel to bring about their destruction. Hence, too, the name Balaam, "Devourer of Nations," for he was determined to devour the nation of Israel.
Just at this time Balaam was at the zenith of his power, for his curse had brought upon the Moabites their defeat at the hands of Sihon, and his prophecy that his compatriot Balak should wear the royal crown had just been fulfilled, so that all the kings sent ambassadors to seek advice from him. He had gradually developed from an interpreter of dreams to a sorcerer, and had not attained the still greater dignity of prophet, thus even surpassing his father, who had indeed been prophet too, but not so notable a one as his son.